Lifelock continues to use its market leading identity protection services to partner with AAA memberships. Yesterday they announced a partnership with AAA Tidewater Virginia bringing their total AAA partnerships to over one dozen. AAA members can now enroll in the LifeLock service at a discounted rate from LifeLocks regular price of $110 per year or $10 per month.
“Identity theft can strike anyone, anywhere, and we think it is important to offer our members and employees protection,” said Joni Girardin, Director of Financial Services for AAA Tidewater Virginia. “We admire LifeLock’s commitment to educating the public on this growing threat, and are excited to partner with a company that offers its members premier services. LifeLock will give AAA families in Tidewater Virginia the tools they need to protect their identities and good names.”
A LifeLock press release noted that identity theft has become the number one crime in America ahead of drug trafficking and cited the U.S. Department of Justice as the source. Of particular note for Virginia residents is that credit card fraud is responsible for 26% of all identity theft cases in the State. LifeLock, like some other identity protection companies, places and renews fraud alerts to protect its members from new account fraud. They also remove consumers from junk mail lists which not only saves our trees but also puts and end to all those pre-approved credit offers that identity thieves like to steal.
LifeLocks other services include WalletLock which works to cancel and replace your ID if it is lost or stolen, eRecon which scans illegal black market internet sites to ensure your private information is not being sold illegally and TrueAddress which notifies you if a change of address has been filed. LifeLock backs their service with a $1 million total service guarantee.